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What you'll learn
Set up and configure Google Analytics for marketing purposes
Track and analyze key marketing metrics
Create custom reports to measure marketing performance
Optimize marketing strategies based on data insights
Course content
5sections • 25 lectures • 37 minutes 17 seconds total length
Requirements
  • Basic understanding of digital marketing concepts
Description

This comprehensive course is designed for marketing professionals looking to harness the power of Google Analytics to optimize their online marketing strategies. In this course, you will learn how to set up Google Analytics, navigate its interface, track key metrics, analyze data to make informed decisions, and create custom reports tailored to your marketing goals. By the end of the course, you will be equipped with the essential skills to measure the effectiveness of your marketing campaigns and drive better results.

Learn how to leverage Google Analytics for marketing success with this beginner-friendly course.

Tags
Google AnalyticsMarketing AnalyticsDigital MarketingData AnalysisOnline Marketing
Instructor

Robert Gracia

AI Expert & Bestselling Instructor

R
4.7 Instructor Rating
0 Students
Robert is a passionate and experienced driving instructor with over 10 years of teaching students to prepare for the New York Driver's License exam. As a US citizen, Robert has a deep understanding of the DMV processes and all the requirements needed to obtain a driver's permit and full driver's license in New York. His teaching style blends expert knowledge of the law with practical road safety tips to help students pass their exams with confidence.
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Google Analyticsbeginner
Beginner Guide to Google Analytics in Analytics (Marketing)

Learn how to leverage Google Analytics for marketing success with this beginner-friendly course.

0.0(0 reviews)
0 students
25 lessons
5 free lessons

Created by

Robert Gracia

Last updated 9/28/2025English
Disclaimer:This informational course is AI-generated. Please verify the details independently.
  1. Google Analytics
  3. beginner
Beginner Guide to Google Analytics in Analytics (Marketing)

Beginner Guide to Google Analytics in Analytics (Marketing)

Learn how to leverage Google Analytics for marketing success with this beginner-friendly course.

Google Analyticsbeginner
0.0(0 reviews)
0 students
25 lessons
5 free lessons
$2.99$5.99
50% OFF
Robert Gracia

Created by

Robert Gracia

Last updated 9/28/2025English

This course includes:

37 minutes
25 lessons
0 students
Certificate of completion
Level:beginner
Requirements:
  • • Basic understanding of digital marketing concepts
Disclaimer:This informational course is AI-generated. Please verify the details independently.
30-day money-back guarantee
Why Digital Analytics MattersPreview
1 minute 47 seconds
Google Analytics: Platform OverviewPreview
1 minute 49 seconds
Key Terms & Metrics (Sessions, Users, Bounce Rate, etc.)
1 minute 55 seconds
Understanding the GA4 Interface
1 minute 57 seconds
Chapter 1 Knowledge Check
Creating a Google Analytics Account & GA4 Property
2 minutes 16 seconds
Installing the GA4 Tracking Tag
1 minute 16 seconds
Setting Up Data Streams (Web & App)
1 minute 49 seconds
Basic Account Configuration (Time Zone, Currency, Data Retention)
1 minute 31 seconds
Chapter 2 Setup Quiz
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Beginner Guide to Google Analytics in Analytics (Marketing)
$2.99$5.99
50% OFF

This course includes:

37 minutes 17 seconds
25 lessons
0 students
Certificate of completion
Level:beginner
Requirements:
  • • Basic understanding of digital marketing concepts
30-day money-back guarantee
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