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What you'll learn
Create an effective social media marketing strategy for small businesses
Optimize websites for improved search engine visibility
Design and implement online ad campaigns for targeted audience engagement
Course content
5sections • 20 lectures • 25 minutes 49 seconds total length
Requirements
  • Basic understanding of small business operations
  • Access to a computer and the internet
Description

This comprehensive course is designed to help small business owners and aspiring digital marketers learn the fundamentals of digital marketing. Covering key topics such as social media marketing, search engine optimization (SEO), and online advertising strategies, this course provides practical insights and hands-on techniques to effectively promote small businesses online. By the end of this course, you will have a solid understanding of how to leverage social media platforms, optimize your website for search engines, and create targeted online ad campaigns to drive growth and engagement for your small business.

Master the basics of digital marketing for small businesses with a focus on social media, SEO, and online advertising strategies.

Tags
Digital MarketingSmall BusinessSocial MediaSEOOnline Advertising
Instructor

Lisa Harper

AI Expert & Bestselling Instructor

L
4.7 Instructor Rating
0 Students
Lisa Harper is a skilled digital marketing strategist and social media expert with over 8 years of experience in growing brands through digital channels. Specializing in content creation, social media marketing, and search engine optimization (SEO), Lisa has helped businesses of all sizes establish a strong online presence. With a passion for teaching, she aims to empower individuals and teams to harness the power of digital marketing to drive business growth and engagement.
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Business & Marketingbeginner
Digital Marketing Essentials for Small Businesses

Master the basics of digital marketing for small businesses with a focus on social media, SEO, and online advertising strategies.

0.0(0 reviews)
0 students
20 lessons
5 free lessons

Created by

Lisa Harper

Last updated 8/27/2025English
Disclaimer:This informational course is AI-generated. Please verify the details independently.
  1. Business & Marketing
  3. beginner
Digital Marketing Essentials for Small Businesses

Digital Marketing Essentials for Small Businesses

Master the basics of digital marketing for small businesses with a focus on social media, SEO, and online advertising strategies.

Business & Marketingbeginner
0.0(0 reviews)
0 students
20 lessons
5 free lessons
Free
0
Lisa Harper

Created by

Lisa Harper

Last updated 8/27/2025English

This course includes:

25 minutes
20 lessons
0 students
Certificate of completion
Level:beginner
Requirements:
  • • Basic understanding of small business operations
  • • Access to a computer and the internet
Disclaimer:This informational course is AI-generated. Please verify the details independently.
The Digital Marketing LandscapePreview
1 minute 52 seconds
Customer Journey & Buyer PersonasPreview
1 minute 43 seconds
Setting SMART Goals & KPIs
1 minute 42 seconds
Chapter 1 Quiz
Small-Business Website Best Practices
1 minute 44 seconds
SEO Basics: Keyword Research & On-Page Optimization
1 minute 27 seconds
Content Strategy & Blogging for Authority
1 minute 29 seconds
Chapter 2 Quiz
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Digital Marketing Essentials for Small Businesses
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This course includes:

25 minutes 49 seconds
20 lessons
0 students
Certificate of completion
Level:beginner
Requirements:
  • • Basic understanding of small business operations
  • • Access to a computer and the internet
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